Cyberbullying public service announcement

Presented by Sony Creative Software, the National Crime Prevention Council, and the Ad Council.

Cyberbullying is a growing problem among children and teenagers on the Internet. The anonymity and ease of communication the Internet provides can create a vehicle for bullying, harassment, and defamation, harmful actions that can make the Internet a hostile and dangerous place. Cyberbullying is a problem that must be addressed and solved.

Help end cyberbullying by creating a Public Service Announcement on the issue. Sony Creative Software is seeking entries from independent producers and academic institutions. The top submissions will be eligible for national broadcast, and their producers or sponsoring organizations will receive a complete multimedia editing suite for their facility or school (prize package valued up to $20,000).

Entries will be judged by: Barry Sonnenfeld, director/producer (Men in Black, Addams Family, and others); Steve Oedekerk, producer/writer (Bruce Almighty, Barnyard, and others); Justin W. Patchin, Ph.D., noted authority on social networking and cyberbullying; and members of the Ad Council's campaign review committee.

For more information, rules, and submission guidelines visit www.sonycreativesoftware.com/cyber